Identity and site for an independent car and motorcycle damage assessor, built around the question that comes first after a crash: which report do I need, and who turns up.
Nobody compares assessors after an accident; they call. The person searching usually cannot name the report they need, and still has to decide within minutes who gets to look at their vehicle.
02
The approach
Every service got its own page — accident, valuation, appraisal, motorcycle, technical, evidence — instead of a list on the home page. Plus a mark drawn as a single line that reads as a car from the left and a motorcycle from the right — both halves of the business in one image — a dark palette, and a phone number that stays within thumb reach on every page.
03
The result
A site that answers which report is needed before the call starts, and lays out the route from that call to the written report in three steps.
Ich hatte klare Vorstellungen, aber kein Design und keine Zeit. Arion hat daraus ein Logo und eine komplette Website gemacht — er versteht, wie mein Geschäft läuft, und war bei jeder Rückfrage innerhalb eines Tages erreichbar. Ich habe ihn seitdem dreimal weiterempfohlen.
Josha Robin Schumacher · Schumacher-Gutachten, BochumView project →
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The identity mark
The site on a phone